Tag Archives: solar roadways

Strategic Product Development to Benefit the Environment

By Shel Horowitz (Excerpt from Guerrilla Marketing to Heal the World by Jay Conrad Levinson and Shel Horowitz) Green thinking has so infiltrated the building industry that some Realtor associations are demanding that the Multiple Listing Service database of homes for sale be updated to allow green rating criteria.169 
What’s possible is limited only by

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